11 → 51
Domain authority
The Farm SoHo
Fractional CMO for growth-stage companies ready to scale. Fast.
Blank Canvas gives companies past product-market fit the senior marketing leadership and full-stack execution needed to scale beyond referrals, word of mouth, and inconsistent demand - while building the authority to be found in Google and AI search.
Who do we serve
Blank Canvas Marketing partners with B2C startups, professional services, and established hospitality, lifestyle, and consumer brands who have found their initial traction and are ready for rapid growth.
How we work
Blank Canvas Marketing combines the strategic leadership of a fractional CMO with the execution power of a 40-person marketing team.
You work with one senior marketer who understands your business and coordinates everything behind the scenes. When your strategy requires paid media, content, creative, social, CRO, PR, analytics, or another specialty, we bring in the right people from our team.
You stay involved in the decisions that require you.
We handle the day-to-day marketing.
Marketing measured by what changed in the business.
35–40%
Revenue growth
The Farm SoHo
~30%
Occupancy increase
The Farm SoHo
3,200+
Quality backlinks
Built organically
“Working with Blank Canvas feels like having a dedicated in-house team. They understand our brand and consistently deliver results beyond expectations.”
“Their strategic approach to content and SEO transformed our digital presence. We achieved first-page rankings and doubled our organic traffic.”
Senior judgment stays close to the work.
Michelle Himden
Principal & Chief Growth Architect
With more than 11 years in marketing strategy, organic growth, brand positioning, and international market expansion, Michelle works directly with leadership teams to turn commercial priorities into focused marketing systems.
Bianca Polizzi
Co-Founder & Creative Director
Bianca leads creative direction, copywriting, and search visibility, bringing together human-written content, brand strategy, and AI discoverability to help companies earn attention and authority.
Blank Canvas is intentionally lean: senior specialists do the work, no junior account-management layer sits between strategy and execution, and every channel earns its place in the plan.
Thinking for the next era of discovery.
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